{"id":6368,"date":"2025-03-27T11:40:06","date_gmt":"2025-03-27T10:40:06","guid":{"rendered":"http:\/\/webwakeup.it\/?p=6368"},"modified":"2025-03-27T17:15:54","modified_gmt":"2025-03-27T16:15:54","slug":"strong-brand-weak-website-cannolias-digital-transformation","status":"publish","type":"post","link":"https:\/\/webwakeup.it\/en\/brand-forte-sito-debole-la-trasformazione-digitale-di-cannolia\/","title":{"rendered":"Strong brand, weak website: the digital transformation of Cannolia\u2019s website"},"content":{"rendered":"<p class=\"wp-block-paragraph\">From the perfect product to the website that finally showcases it. And now it\u2019s time to ramp things up.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Anyone who runs an e-commerce business knows: <strong>Just having a website isn't enough.<\/strong><strong><br><\/strong>It is needed <em>the right one<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The case of Cannolia.it is a prime example: a top-notch product, a loyal social media community, and a highly recognizable brand identity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But until a few weeks ago, <strong>The website didn't live up to the brand's standards.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And that\u2019s a problem. Because even if you have the best product in the world\u2026<br>but if visitors to the site don\u2019t understand it within 5 seconds, if they can\u2019t buy it easily, if the shopping experience is confusing or unengaging\u2026 <strong>You lost a sale. And probably that customer, too.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At WebWakeUp, we work specifically to prevent this from happening.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A product that deserves so much more<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Cannolia isn't just any pastry shop.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c8 <strong>the inventor of the \u201chot cannolo\u201d<\/strong>, the real thing: freshly fried and stuffed with plain ricotta, not the sweetened kind from the refrigerated section.<br>It\u2019s an experience that anyone who\u2019s had it will remember for the rest of their life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The brand already had a strong social media presence, thanks to authentic content and a recognizable tone of voice.<br><strong>The problem was the website<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>flat design<br><\/li>\n\n\n\n<li>outdated layout<br><\/li>\n\n\n\n<li>fragmented user experience<br><\/li>\n\n\n\n<li>dubious store<br><\/li>\n\n\n\n<li>zero customer loyalty<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">In short, <strong>it didn't convey anything that makes Cannolia unique.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\ud83d\udcf8 This is what Cannolia\u2019s e-commerce site looked like before our redesign<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"873\" height=\"1024\" src=\"https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250112132038_http___cannolia.it_-873x1024.webp\" alt=\"\" class=\"wp-image-6376\" style=\"width:463px;height:auto\" srcset=\"https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250112132038_http___cannolia.it_-873x1024.webp 873w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250112132038_http___cannolia.it_-256x300.webp 256w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250112132038_http___cannolia.it_-768x901.webp 768w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250112132038_http___cannolia.it_-1310x1536.webp 1310w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250112132038_http___cannolia.it_-1746x2048.webp 1746w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250112132038_http___cannolia.it_-600x704.webp 600w\" sizes=\"auto, (max-width: 873px) 100vw, 873px\" \/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"603\" src=\"https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250125120318_https___cannolia.it_prodotti_-1-1024x603.webp\" alt=\"\" class=\"wp-image-6375\" style=\"width:463px;height:auto\" srcset=\"https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250125120318_https___cannolia.it_prodotti_-1-1024x603.webp 1024w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250125120318_https___cannolia.it_prodotti_-1-300x177.webp 300w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250125120318_https___cannolia.it_prodotti_-1-768x452.webp 768w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250125120318_https___cannolia.it_prodotti_-1-1536x904.webp 1536w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250125120318_https___cannolia.it_prodotti_-1-2048x1206.webp 2048w, https:\/\/webwakeup.it\/wp-content\/uploads\/2025\/03\/web.archive.org_web_20250125120318_https___cannolia.it_prodotti_-1-600x353.webp 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>\ud83e\udde0 Our goal? To make the website as strong as the product itself.<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A website should work for you.<br><strong>It\u2019s not just a static display. It\u2019s an active salesperson, available 24 hours a day.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With Cannolia, we focused on three main areas:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. \ud83d\udca1 Graphic redesign: when aesthetics make all the difference<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Many people think that graphics are just a matter of taste.<br>\u201cI like this color,\u201d \u201cLet\u2019s go with all white and a minimalist style,\u201d \u201cI saw an American website like this.\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No.<br><strong>Graphic design is visual communication. It\u2019s strategy. It\u2019s conversion.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The website of an artisanal brand like Cannolia <strong>It must convey warmth, authenticity, and quality<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So we have:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>completely revamped the color palette, introducing warm, natural tones while maintaining consistency with the brand<br><\/li>\n\n\n\n<li>featured plenty of real-life images (the founders, hands working the ricotta, the actual products)<br><\/li>\n\n\n\n<li>made everything consistent: logo, font, spacing, icons<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The result is a strong, instantly recognizable identity.<br>Visitors to the website <strong>He immediately realizes that this is serious business.<\/strong><\/p>\n\n\n<section class=\"bde-section-5712-100-5712-1 bde-section bde-section-5712-100\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><h6 class=\"bde-heading-5712-101-5712-1 bde-heading headingeffect bde-heading-5712-101\" data-float=\"\">\n\u270b WHAT IF YOU COULD PUT EVERYTHING YOU'RE READING INTO PRACTICE RIGHT AWAY, WITHOUT ANY UPFRONT COSTS?\n<\/h6><div class=\"bde-rich-text-5712-102-5712-1 bde-rich-text bde-rich-text-5712-102 breakdance-rich-text-styles\">\n<p>You're reading this article because you know that technology can help your business grow, but\u2026<br data-start=\"579\" data-end=\"582\" \/><strong data-start=\"582\" data-end=\"678\">How many times have you found yourself stuck because of technical issues or developers who just vanished?<\/strong><\/p>\n<p class=\"\" data-start=\"680\" data-end=\"868\">With <strong data-start=\"684\" data-end=\"703\">WebWakeUp<\/strong>, rent an entire <strong data-start=\"723\" data-end=\"754\">Technical and marketing department<\/strong> for the price of a simple monthly subscription.<br data-start=\"799\" data-end=\"802\" \/>No upfront costs. No surprises. No wasted time.<\/p>\n<\/div><div class=\"bde-button-5712-103-5712-1 bde-button bde-button-5712-103\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--primary bde-button__button\" href=\"https:\/\/webwakeup.it\/en\/webwakeup-promotion\/\" target=\"_self\" data-type=\"url\">\n\n    \n        <span class=\"button-atom__text\">5 SPOTS AVAILABLE EACH MONTH\u2014SCHEDULE A CALL NOW!<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div><\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. \ud83c\udfaf UX: Because a beautiful website that\u2019s hard to understand\u2026 is useless<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Online users have no patience.<br>You have 2\u20133 seconds to decide whether to stay or leave.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And if it must:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>find out where to buy<br><\/li>\n\n\n\n<li>Click 4 times to view the products<br><\/li>\n\n\n\n<li>wonder if they ship throughout Italy<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026has already shut down the website.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With Cannolia, we\u2019ve worked extensively on <strong>User Experience (UX)<\/strong> for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Simplify navigation: the menu has been stripped down to the essentials<br><\/li>\n\n\n\n<li>Improve readability: clear text, optimal contrast, accessible fonts<br><\/li>\n\n\n\n<li>make the store the focal point and easy to navigate<br><\/li>\n\n\n\n<li>Place CTAs (\u201cBuy Now,\u201d \u201cAdd to Cart\u201d) in a visible and consistent manner<br><\/li>\n\n\n\n<li>Highlight the advantages right away: <em>\u201cCannoli delivered throughout Italy in 48\u201372 hours\u201d<\/em><em><br><\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Every click is designed to <strong>guide the user toward conversion, without any friction.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And that\u2019s what makes the difference between a website that people just \u201cvisit\u201d and one that actually sells.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"853\" src=\"https:\/\/webwakeup.it\/wp-content\/smush-webp\/2025\/03\/Mockup-per-sito-1024x853.png.webp\" alt=\"\" class=\"wp-image-6377\" srcset=\"https:\/\/webwakeup.it\/wp-content\/smush-webp\/2025\/03\/Mockup-per-sito-1024x853.png.webp 1024w, https:\/\/webwakeup.it\/wp-content\/smush-webp\/2025\/03\/Mockup-per-sito-300x250.png.webp 300w, https:\/\/webwakeup.it\/wp-content\/smush-webp\/2025\/03\/Mockup-per-sito-768x640.png.webp 768w, https:\/\/webwakeup.it\/wp-content\/smush-webp\/2025\/03\/Mockup-per-sito-600x500.png.webp 600w, https:\/\/webwakeup.it\/wp-content\/smush-webp\/2025\/03\/Mockup-per-sito.png.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/webwakeup.it\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mockup-per-sito-1024x853.png&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/webwakeup.it\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mockup-per-sito-1024x853.png 1024w, https:\\\/\\\/webwakeup.it\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mockup-per-sito-300x250.png 300w, https:\\\/\\\/webwakeup.it\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mockup-per-sito-768x640.png 768w, https:\\\/\\\/webwakeup.it\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mockup-per-sito-600x500.png 600w, https:\\\/\\\/webwakeup.it\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mockup-per-sito.png 1200w&quot;}\" \/><figcaption class=\"wp-element-caption\">Cannolia's new website, <a href=\"https:\/\/cannolia.it\/\" data-type=\"link\" data-id=\"https:\/\/cannolia.it\/\" target=\"_blank\" rel=\"noopener\"><strong>Check it out!<\/strong><\/a><\/figcaption><\/figure>\n\n\n<section class=\"bde-section-5712-100-5712-2 bde-section bde-section-5712-100\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><h6 class=\"bde-heading-5712-101-5712-2 bde-heading headingeffect bde-heading-5712-101\" data-float=\"\">\n\u270b WHAT IF YOU COULD PUT EVERYTHING YOU'RE READING INTO PRACTICE RIGHT AWAY, WITHOUT ANY UPFRONT COSTS?\n<\/h6><div class=\"bde-rich-text-5712-102-5712-2 bde-rich-text bde-rich-text-5712-102 breakdance-rich-text-styles\">\n<p>You're reading this article because you know that technology can help your business grow, but\u2026<br data-start=\"579\" data-end=\"582\" \/><strong data-start=\"582\" data-end=\"678\">How many times have you found yourself stuck because of technical issues or developers who just vanished?<\/strong><\/p>\n<p class=\"\" data-start=\"680\" data-end=\"868\">With <strong data-start=\"684\" data-end=\"703\">WebWakeUp<\/strong>, rent an entire <strong data-start=\"723\" data-end=\"754\">Technical and marketing department<\/strong> for the price of a simple monthly subscription.<br data-start=\"799\" data-end=\"802\" \/>No upfront costs. No surprises. No wasted time.<\/p>\n<\/div><div class=\"bde-button-5712-103-5712-2 bde-button bde-button-5712-103\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--primary bde-button__button\" href=\"https:\/\/webwakeup.it\/en\/webwakeup-promotion\/\" target=\"_self\" data-type=\"url\">\n\n    \n        <span class=\"button-atom__text\">5 SPOTS AVAILABLE EACH MONTH\u2014SCHEDULE A CALL NOW!<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div><\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. \ud83c\udf81 Built-in loyalty program: Sell today and set the stage for your next sale<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A first sale is a good thing.<br><strong>A returning customer is better.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We have implemented a <strong>a simple yet powerful loyalty program<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Every purchase earns loyalty points<br><\/li>\n\n\n\n<li>Points can be redeemed for discounts or rewards<br><\/li>\n\n\n\n<li>Everything is automatic: customers are rewarded without having to do anything<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s not just a \u201cnice little bonus.\u201d.<br>It is a strategy for increasing the value of each customer over time.<br><strong>It's business.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u270d\ufe0f What <\/strong><strong><em>not<\/em><\/strong><strong> we did (and it\u2019s only fair to say so)<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>We did not rewrite the texts.<\/strong> The copy was already in line with the brand's tone. We kept the original.<br><\/li>\n\n\n\n<li><strong>We don't have the results analysis yet.<\/strong> The website has just gone live. Traffic campaigns and promotional initiatives will launch in the coming weeks. But the foundation is solid and ready to scale.<br><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\ud83d\udd0d Why Design and UX (Really) Make a Difference<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">An e-commerce site is not a catalog.<br>This is not a showcase page.<br>It is a <strong>guided tour<\/strong> in which each element must answer a specific question:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udc49 \u201cWhy should I buy from you?\u201d<br>\ud83d\udc49 \u201cWhy should I trust you?\u201d<br>\ud83d\udc49 \u201cHow easy is it to do that now?\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The answer to these questions <strong>It's not just about the price or the quality of the product<\/strong>, but in the experience you provide the moment a user visits your site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A website that doesn't communicate won't convert.<br>A website that isn't user-friendly causes you to lose sales.<br>A website without a strategy is just an expense.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\ud83e\uddf0 What are you taking away from this project?<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If you already have an established brand but your website isn't performing well\u2026 there's huge room for improvement.<br><\/li>\n\n\n\n<li>If you sell online, UX is your secret weapon.<br><\/li>\n\n\n\n<li>If you don't build customer loyalty, you're leaving money on the table.<br><\/li>\n\n\n\n<li>If your visuals don't convey who you are, you're missing out on opportunities.<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>And no: you don't need a huge budget. What you need is a method.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\ud83d\ude80 Next steps<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Now that the base is ready, let\u2019s move on to the second phase with Cannolia:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Launching traffic campaigns<\/li>\n\n\n\n<li>Performance Optimization<\/li>\n\n\n\n<li>Remarketing Strategies<\/li>\n\n\n\n<li>SEO Optimization<\/li>\n\n\n\n<li>Automation to further boost customer loyalty<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The best is yet to come.<br>And we're ready to go all out.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u26a0\ufe0f Do you also have a website that doesn't reflect who you are?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You're not the only one.<br>Every week, we hear from business owners who feel stuck with their website: \u201cIt\u2019s not what I wanted,\u201d \u201cIt\u2019s not generating sales,\u201d \u201cWe\u2019ve invested in it, but it\u2019s not working.\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here's the thing:<br><strong>A website isn't an expense. It's an asset.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But only if it's done right.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At WebWakeUp, we design e-commerce sites that drive sales.<br>No frills, no nonsense.<br><strong>With strategy, practicality, and measurable results.<\/strong><\/p>\n\n\n<section class=\"bde-section-5712-100-5712-3 bde-section bde-section-5712-100\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><h6 class=\"bde-heading-5712-101-5712-3 bde-heading headingeffect bde-heading-5712-101\" data-float=\"\">\n\u270b WHAT IF YOU COULD PUT EVERYTHING YOU'RE READING INTO PRACTICE RIGHT AWAY, WITHOUT ANY UPFRONT COSTS?\n<\/h6><div class=\"bde-rich-text-5712-102-5712-3 bde-rich-text bde-rich-text-5712-102 breakdance-rich-text-styles\">\n<p>You're reading this article because you know that technology can help your business grow, but\u2026<br data-start=\"579\" data-end=\"582\" \/><strong data-start=\"582\" data-end=\"678\">How many times have you found yourself stuck because of technical issues or developers who just vanished?<\/strong><\/p>\n<p class=\"\" data-start=\"680\" data-end=\"868\">With <strong data-start=\"684\" data-end=\"703\">WebWakeUp<\/strong>, rent an entire <strong data-start=\"723\" data-end=\"754\">Technical and marketing department<\/strong> for the price of a simple monthly subscription.<br data-start=\"799\" data-end=\"802\" \/>No upfront costs. No surprises. No wasted time.<\/p>\n<\/div><div class=\"bde-button-5712-103-5712-3 bde-button bde-button-5712-103\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--primary bde-button__button\" href=\"https:\/\/webwakeup.it\/en\/webwakeup-promotion\/\" target=\"_self\" data-type=\"url\">\n\n    \n        <span class=\"button-atom__text\">5 SPOTS AVAILABLE EACH MONTH\u2014SCHEDULE A CALL NOW!<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div><\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Dal prodotto perfetto al sito che finalmente lo rappresenta. E ora si inizia a spingere. Chi ha un e-commerce lo sa: avere un sito non basta.Serve quello giusto. Il caso di Cannolia.it \u00e8 emblematico: un prodotto fortissimo, una community affezionata sui social, un\u2019identit\u00e0 ben riconoscibile. Ma fino a qualche settimana fa, il sito non era [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":6378,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"categories":[100,98],"tags":[],"class_list":["post-6368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-caso-studio","category-siti-e-piattaforme"],"meta_box":{"fonti_e_risorse_dell_articolo":""},"_links":{"self":[{"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/posts\/6368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/comments?post=6368"}],"version-history":[{"count":2,"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/posts\/6368\/revisions"}],"predecessor-version":[{"id":6383,"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/posts\/6368\/revisions\/6383"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/media\/6378"}],"wp:attachment":[{"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/media?parent=6368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/categories?post=6368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webwakeup.it\/en\/wp-json\/wp\/v2\/tags?post=6368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}